5 Mountains Keeping You From Your Peak Performance

Uncategorized Jun 04, 2021

 When it comes to our performance as professionals, we all have endured setbacks. In my coaching environment, we call those setbacks "chains."

There is a huge difference between setbacks and excuses, though it is true that setbacks can be used as excuses. But in my experience of coaching and training, I've come across 5 very common setbacks that I've seen hold great people back from accomplishing some very impressive feats. And what's most interesting about these 5 mountains, is that I've been held back from every single one of them throughout my career.

But let me encourage you that as soon as you overcome these mountains, you better get ready. Because, here comes your PEAK PERFORMANCE. 

Here are the 5 Mountains Keeping You From Your Peak Performance. Shall we begin?

1. No Set or Defined Goals

We all run into roadblocks occasionally. But what keeps the winners from staying there is that they have clear and defined goals. Whether you’re a business owner, entrepreneur, solopreneur, or maybe even a sales professional, we all run into things that can derail our progress. From experience, I know you can even get distracted with careers, kids, or sometimes overwhelmed with things going on in our lives.

Here’s the part that most people don’t think about. One distraction or setback can lead to another, and that creates a chain of events that keep us from achieving that goal that we originally set out for. Mom always said if you sneak one cookie, you’ll often steal the entire plate. Which could be the reason why I’m much heavier than my college days. But that’s another story for another day, so let’s keep it moving.

Alright so think about when you had the most momentum built in your business, and were performing at a high level. I’m willing to bet you were chasing a goal, or had a deadline. But what changed? What distracted you?

When’s the last time you wrote your goals? How often do you write them? You may be able to get to your peak performance without goals – but you cannot stay there. Here are some examples of goals that will help you stay aligned:

  • Monthly or Quarterly Production/Revenue
  • Daily Activity
  • # of Leads per week or day
  • Monthly Profit

You must first have a set of goals you’re actively working on. Once you have the goals, commit to making it happen. Center your schedule and commitments around the energy required for you to accomplish those goals!

In my training course, UNLEASH, I talk about setting up a business plan that budgets for possible shortfalls. You have to anticipate possible challenges that could surprise you. For example, I’m a financial planner by trade. So when I’m working on monthly profit goals and plans, I have to account for clients who cancel their life insurance policy, triggering a chargeback. That chargeback directly affects my profit for the month. For many professionals, something like a chargeback can be a detrimental surprise. So be ready for any shortfalls or setbacks, and plan accordingly.

In conclusion, it’s never too late to recommit to your goals. Be clear on where you want to go, and give yourself a timeline. Focus on progress, not perfection. I’m a firm believer in having large crazy goals, but set mini goals along the way to show your progress. Every time you hit a mini goal, celebrate it, and then get back to work! Each day pick one essential task to accomplish that helps you move forward. Be reminded that slow, consistent progress is much better than taking on too much and then giving up from feeling overwhelmed.

 

2. You Have a Plan-B

My significant other’s name is Ashley. I love her. I am committed to her, to the point where I’m planning my proposal (keep that between us, though). And because I am committed to her, I do not have a plan-B. That would be bad. Awfully bad.

If you want your current endeavor to work to its peak, then I would encourage you to burn the bridge. Commit all out to it and give it everything you have. When you fully commit to something, you perform at a higher level.

Now, this would not apply to a day job, or with planning a vacation. In fact, Ashley and I just got back from the Virgin Islands. That trip was a Plan-B, due us having passport issues; resulting in us not being able to go to Cabo San Lucas. So, having a Plan-B was a security measure in that situation.

However, when it comes to your business or endeavor, knowing you have a back up plan often keeps you from giving it everything you have. Historically, military commanders have burned bridges after crossing them, or sunk the boats that carried them to their destination. This showed their army that the only direction was forward - retreat was not an option. Many successful businesspeople and entrepreneurs removed “retreating” or “falling back onto their Plan-B” from their business plans. Again, having a back up plan is not a bad business move. You just have to be exceptionally good at forgetting about it so that you can commit to Plan-A.

It's like this. Having a back up plan can be more of an emotional safety net for most entrepreneurs. For example, let us say I am a good personal trainer, with a solid reputation. For however long I decide to use my day job as my safety net, I am never going to be able to be at my peak performance with my personal training business. I may see some rather good results, locking in some satisfied clients. However, I may not ever see my peak.

Wouldn’t you want to be at your best? I mean, really at the top of your game! Then give it everything you got. Save your money, and set a goal date that you plan on burning the bridge and throwing it all on the line!

 

3. You Are Not Convinced

Here are a few questions I had to ask myself:

  • Do you really believe in what you do?
  • Do you believe in the service or product?
  • Are you convinced that what you offer is the best thing for the client?
  • Do you believe that YOU are able to succeed in your endeavor?

If the answer to those questions is “yes,” then you are on the right track. But if not, we must find out why, correct the issue, and then get back on track, or maybe even find another endeavor that you really believe in.

Aside from the obvious, let’s talk about why believing in what you do is so important. Pay attention to what I am about to say. This small, but effective, nugget can really transform your business if you allow it to. Ready? Here it is: People do not only buy your service or product. They buy YOU, and they buy YOU first. Your actual product/service is the upsell.

Your belief and passion can close transactions for you. I am not talking about being overly passionate and bouncing off walls. I mean being truly genuine and sincere about how you can really help the prospective client get what they want.

Be careful on hyping up the product, service, or company. With my personal coaching clients, I have them run their current presentation or pitch on me so that I can critique them. The most common correction I provide, is this: people do not care about your company statistics and/or current product patents. People want the result. Remember that! So, you have to be confident that what you are offering or selling, will help them attain that of what they’re looking for.

Not only should you be convinced that your product is the best thing since chopped brisket (I don’t eat a lot of sliced bread), but you also must be convinced that you are of high value. Believing in YOU leads to having confidence. And when it comes to sales, confidence is your golden ticket to having a six-figure career. In fact, gaining confidence is the foundation of my sales and performance training course, UNLEASH, where I also show you how to sell “certain parts” of what you do, based on your prospective client’s needs.

Here’s a truth to face. If you can’t find the necessary passion and belief in what you are offering, then you may have to consider finding another endeavor. Because if you’re not selling from belief and passion, you are manipulating them – which is done every day, all day, by sleazy salespeople.

 Remember this quote from Zig Ziglar. “If you believe your product or service can fulfill a true need, it’s your moral obligation to sell it.”

Belief leads to confidence. Confidence leads to more activity. More activity is what thrusts you to your peak performance.

 

 4. No Consistency

Disclaimer: This is where the toes get stepped on the most.

Can I be transparent here? Lord knows this is what kept me from seeing success. If you’re not at your peak performance, then a lack of consistency can be your reason.

How many times have you caught yourself on the success roller coaster? Some months you are putting up numbers, feeling like you are invincible. Then other months you are wondering if this is for you or wondering if you are good enough. It starts with consistency. That’s obvious, right though? But here’s the catch. Consistent activity leads to compounding results.

But why do we struggle with consistency? I know for me I was easily distracted. I remember getting distracted by both good distractions, as well as bad distractions. Here are a few of the “good” distractions that kept me from my peak performance. See if you can relate:

  • Kids and their extracurricular activities
  • Hanging out with family
  • Church or sports events
  • Other business endeavors
  • Tasks related to my business

You don’t need to remove these types of distractions; you just have to schedule or delegate. That’s an easy fix, right? In addition to scheduling these distractions, you now must start scheduling the things required to move your business forward. For example, I’m in the middle of re-creating my one-on-one coaching program. One of the main tasks required of me, is to produce and edit several pdf worksheets. Well, that’s not my favorite thing to do, however because it’s vital to the success of my clients, it still needs to be done. So, I have scheduled time on my calendar to see that it gets done. Whether I do it, or my assistant, it will be completed by the deadline I have set on my calendar. Make sense?

Consistency is a rare characteristic for a simple reason: people don’t see the results right away. I understand how frustrating that can be, trust me. For years now I’ve trained and mentored a plethora of independent contractors in the financial services industry. What I always teach my team, is that you must give your efforts time to compound.

Let’s say myself and 3 friends are trying to grow a church from scratch. We can’t invite 2 or 3 people next Sunday and expect for us to have a massive movement. We have to keep inviting on Sundays, bring people on Wednesdays, and get involved with the community with our “New Church” shirts, allowing for our efforts to compound over time.

It’s the same for you, friend! First identify your income producing activities, and make sure that those things are prioritized on your schedule. Do them daily and allow for those actions to compound, catapulting you towards your peak performance!

 

 5. You Don’t Have an Accountability Partner or Personal Coach

There’s an old African Proverb that says this: “If you want to go fast, go alone. If you want to go far, go together.”

Whatever you are trying to accomplish, or wherever you are trying to go, you need someone to keep you on track. Whether that’s someone who is serving as an accountability partner, or someone who is mentoring or coaching you along the process, it is extremely vital to your success as an entrepreneur. Without either of these, or both, you are left trying to figure things alone. In my experience with clients, I often hear that they feel alone, and have extremely limited, or no, guidance at all. This can be a huge mountain standing in the way of your peak performance.

So, what’s the difference between an accountability partner and personal coach, and why are they important?

An accountability partner is someone who you have chosen to keep you accountable with the things you need to get the job done. Whether you guys meet/talk daily, weekly, or monthly is completely up to you. But they are going where you are going. It is best that this is a peer. Not a subordinate and certainly not an upline. You do not want them to be an upline, because if they are financially rewarded by your results, then it can put way more pressure on you to perform, which can stunt your confidence. And remember, confidence leads to peak performance! The best accountability partners are someone you can also have a friendly competition with as well.

A coach or mentor is someone you have chosen or hired to provide you with the steps, tasks, and assignments that will eventually lead to your success. They have attained the success or goals that you are going after.

There’s a difference between work out buddies, and a personal trainer. A trainer, or coach, has been there and knows the steps required to get you to where they are, or where you want to be. Your work out buddy, or accountability partner, is doing it with you, and has the permission to call you at when you start to slack off. Beauty is that you have the permission to do the same with them – which can be fun! But whether you guys call each other out or not, you both are still in the trenches at the same level – which is why it’s super important to have an accountability partner.

Have you identified someone as a potential accountability partner? If not, write down names of people you’d like to work with on your journey.

What about someone as a personal coach or mentor to help you get to where you want to be? If you want learn what it takes to break your chains and become a six-figure earner in your company, sales career, or simply as an 1099 Independent Contractor, check out a couple of my services here! There’s so much more to attaining your peak performance than just sales skills and techniques. There’s an inner beast that is ready to unleash, however it’s chained down by a variety of things that you didn’t even know you had control of! Find a coach asap that can help you identify what’s holding you back!

In conclusion, I want you to know that you’re much closer to your peak performance than what you may think. There are just a few tiny mountains in the way. But now you have identified those mountains, and have the tools to climb them, or simply get around them.

My hope is that you apply these nuggets to help you get closer to your peak performance. The marketplace needs way more winners who are in the game for the right reason.

Remember, give your efforts time to compound. This is your CHAINBREAKING season!

 

 - Marcus Shannon, Founder & Executive Coach - CBU Coaching, Inc.

June, 2021

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